Target: Back to College

My Role

  • Creative Direction

  • Design

  • Social Production

  • Strategy

Overview

Deck Out Your Dorm with the Made For U College Styler.

Here’s how the Made For U College Styler works: By tapping into your social media accounts—like Instagram and Facebook—and answering a few basic questions (e.g. “Where’s your happy place?” or “How do you do breakfast?”), the College Styler analyzes your personality to create a unique room design pulled from more than 400+ back-to-college items, including the latest collaborations.